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In an effort to improve living conditions of people in rural areas and expand markets for local farm produce, the northern province of Ninh Binh has focused on developing key local products in association with the OCOP programme, thereby building brands for local farm produce and increasing their values.
The Department of Agriculture and Rural Development of Ninh Binh province hosted a conference on March 28 to review the results of the implementation of the One Commune-One Product (OCOP) programme in 2023 and launch tasks for 2024.
After five years of implementation, the One Commune One Product (OCOP) programme has brought practical economic benefits and sustainable income to people in rural areas, establishing itself as an important resource in the building of new-style rural areas.
Ninh Binh province is endowed with rich historical and cultural values as the former capital of Vietnam in the 10th and 11th centuries. These values have now been integrated into signature local products within the "One commune - One product" (OCOP) programme.
The "One Commune-One Product" (OCOP) programme and another on rural tourism in new-style rural area building for 2021-2025 have helped spur economic development in rural areas.
The implementation of the OCOP programme in the past five years has helped Ninh Binh open up opportunities to develop production and increase values for local products, thereby contributing to the effective performance of the national target programmes on new-style rural areas.
Minister of Agriculture and Rural Development Le Minh Hoan said that the development of the 'One Commune - One Product' (OCOP) programme needs to be selective, which can create a difference and associate with local features.
The Ninh Binh Provincial People's Committee has issued a plan to implement One Commune, One Product (OCOP) programme in 2022 and in the 2022-2025 period.
To carry out the One Commune- One Product (OCOP) programme, Ninh Binh province soon approved a project to define each region with one safe and high-quality product for the 2018-2020 period. After three years of implementation, the programme has seen as a suitable solution for developing agricultural products, handicraft products, services and tourism of each region, thus contributing to restructuring the rural economy towards high added value.
According to the Ministry of Agriculture and Rural Development, after three years of implementation, the "One Commune, One Product" (OCOP) programme has contributed to restructuring the agricultural sector, improving production value and promoting the agricultural product brands of many localities. In the coming time, there is a need to improve product quality while promoting innovation and creativity in product development in order to attract more domestic and foreign consumers.
Politburo member, Deputy Prime Minister and head of the Central Steering Committee for National Target Programmes, Vuong Dinh Hue, ran an article on the implementation of the "One Commune, One Product" (OCOP) programme, one of the important solutions in restructuring agriculture and developing new-style rural areas.
