"Trang An" - key words frequently searched on Google

Located within northern Ninh Binh province near the southern margin of the Red River Delta, the Trang An Landscape Complex is a mixed cultural and natural property contained mostly within three protected areas: Hoa Lu Ancient Capital, Trang An-Tam Coc-Bich Dong Scenic Landscape, and Hoa Lu Special-Use Forest. 

The property covers 6,226 hectares within the Trang An limestone massif, and is surrounded by a buffer zone of 6,026 hectares, mostly rural land with rice paddy fields. There are about 14,000 residents, the majority of whom are families involved in subsistence agriculture, but much of the property is uninhabited and in a natural state.

According to a report from Google Destination Insights, foreign visitors' searches for trips to Vietnam have increased significantly since the reopening of the tourism sector.

The report shows that the search volume for flights and accommodation has increased sharply by 25 to 50 percent since Vietnam fully reopened borders to tourists on March 15. This is the second highest growth rate in the world, behind Qatar with more than 75 percent.

From the beginning of April, keywords related to Vietnam's tourism, such as "Vietnam tourist", "Vietnam tourism", "Vietnam trip", "Vietnam travel" all increased at 100 percent to 350 percent on Google Trends.

People looking for tourism information in Vietnam mostly came from the US, Singapore, Philippines, Australia, India, the UK, and Canada.

International tourists are also interested in policies on visas, insurance, package tours and keywords "tourist visa Vietnam 2022", "travel insurance Vietnam trip", and "Vietnam tour".

In addition to "Trang An", other keywords such as "Saigontourist Vietnam", "Ho chi minh tourist", "Ha Long Vinpearl", "Nha Trang" were also frequently searched on Google.

It is considered a positive sign for Vietnam's tourism sector, especially as it is striving to regain growth momentum.

To promote tourism, the Government is making efforts to organise safe tourism activities and to issue guidance on treatment of tourists infected with COVID-19 in order to provide friendly and safe tourism services.

Visa and tourism policies are also being reviewed to revive this sector.

Notably, the 31st SEA Games taking place from May 12 to 23 is expected to boost the tourism sector in Hanoi and other provinces by welcoming thousands of fans and tourists from the region and around the world.

Translated by Nguyen Thuy