Vietnam is an important tourist market of the Republic of Korea (RoK), with nearly 3.5 million RoK people visiting the Southeast Asian country in 2018, according to the Korea Tourism Organisation in Vietnam (KTO Vietnam).
Park Jong-sun, head of KTO Vietnam, said that Vietnam's well-known tourist sites, such as Ha Long, Hanoi, Da Nang, Hoi An and Phu Quoc, are much favoured by the RoK people, particularly middle-aged tourists.
Last year, Vietnam welcomed approximately 3.5 million RoK visitors (representing 22.58% of the total international arrivals to the country), up 44.3% against 2017 and ranking second among the markets bringing tourists to Vietnam.
In the first two months of 2019, RoK tourist arrivals to Vietnam reached more than 772,000, an annual increase of 24.6%, said Ha Van Sieu, deputy head of the Vietnam National Administration of Tourism (VNAT).
Identifying the RoK as one of the key tourist markets of Vietnamese tourism, the Ministry of Culture, Sports and Tourism has been coordinating with the parties concerned to organise Vietnamese culture and tourism promotion activities in the RoK.
In late January 2019, the VNAT signed a cooperation deal with the Vietnamese Tourism Ambassador to the RoK aiming to strengthen the role and support of the ambassador in Vietnam's tourism promotion activities in the country.
In addition, the KTO reported that nearly 500,000 Vietnamese tourists chose the RoK as their destination in 2018, surging by 41% compared to the previous year. So far this year, the RoK Government has been implementing many measures seeking to attract more Vietnamese tourists to the country.
From February to May 2019, the KTO has organised a campaign advertising RoK spring tourism under the theme "Spring tourism in the RoK - Feel the difference", with the participation of 14 leading Vietnamese travel companies.
The campaign aims to introduce new and different destinations in the journey of exploring the RoK spring to Vietnamese tourists.
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