The Vietnam National Administration of Tourism (VNAT) on July 7 initiated a tourism stimulus programme named 'Vietnamese People Travel Vietnam' on the occasion of the organisation's 54th traditional day (July 9, 1960-July 9, 2014).
The programme focuses on stimulating the growth of domestic tourism and encouraging overseas Vietnamese to visit their homeland, as well as promoting the image of a safe, friendly and beautiful Vietnam.
At the ceremony, delegations of travel companies presented a series of promotion programmes and called on domestic visitors to enjoy their holiday in Vietnamese destinations.
After the launching ceremony, more than 300 university and college students paraded through the main streets of Hanoi to promote domestic tourism.
In the first half of this year, the number of foreign arrivals to Vietnam surged by 21.1 percent from the comparable period in 2013, while that of domestic arrivals was estimated at 23.4 million, up 6.9 percent.
(Source: Nhandan Online)